A Boca Baby Privacy Policy

We understand and share your concern about privacy. We want to assure you that ABocaBaby.com respects your privacy. When an order is placed, we collect basic information including your name, home address, phone, email address and credit card information. We use this information to confirm your order and to respond to any questions you may have. Where required, we also share this information with certain intermediaries (UPS) strictly to process and ship your order. This is just a brief overview, so please read on for more details about our Privacy Policy.

Except as otherwise discussed in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you online. For some services, we either collect and transfer personal information to a service provider you have selected, or you may visit other merchants through links on our site who may collect and use your personal information. In those cases the third-party service provider or merchant's privacy policy will govern how your information is handled. We encourage you to ask questions and to be very cautious before you disclose your personal information to others. Please send any concerns you have to the address listed below.

In order to better provide you with numerous products and services, ABocaBaby.com collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our site.

This refers to information that lets us know the specifics of who you are. Personal information is requested when you, order a product or service, register for a Gift List, fill out surveys, and send us feedback. For example, this information might include your name, billing address, shipping address, telephone number, e-mail address, credit card or other payment information, and product details. With this information, ABocaBaby.com can fill your orders and better provide you with personalized services. For a few services, we may collect your personal information on behalf of other merchants and share it with them. For example, when you select a product to have shipped to you we will share your shipping information with the shipping carrier selected. If you visit one of the stores available through a link on our site, they will independently collect, use and share your personal information in accordance with their own privacy policies. If you have questions about their information practices, please read their privacy policies. In many cases, you can find a link to their privacy policies on the page offering the Partners' services.

This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. For example, this information may include the Web site's Uniform Resource Locator ("URL") that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol ("IP") address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol ("TCP/IP") network, such as the World Wide Web. Networks like the Web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.

Our primary goal in collecting personal information is to provide ABocaBaby.com's visitors with a superior customized online experience. We use the customer contact information to fill orders, contact purchasers to inform them of their order status, to enhance the operation of our site and administer our systems. Additionally, if you purchase from ABocaBaby.com you can elect to sign-up for promotional information and our ABocaBaby Newsletter. You can unsubscribe to automated messages from ABocaBaby.com at any time by replying to a message with the work 'unsubscribe' in the subject line.

We collect information in the following ways:

We collect information from visitors to our site regarding the URLs they came from, domain types (e.g., .com or .org), their IP addresses, the date and time of their visit or order, the number of visits and orders, the number of visits per browsing session, the server type, the operating system and browser type used to come to the site, the country, state and telephone area code where their servers are located, the pages and page titles of our site that visitors viewed during their visit, whether the visitor's computer is enabled for Java or cookies, browser language, applications and plug-ins, and any search terms entered on our site.

When you order from us, we collect personally identifiable information from you. If you order one of our products or services, we will collect and maintain your name, e-mail address, billing address, shipping address, telephone number, product selections, credit card or other payment information, order number, referring URL, IP address, page you bought from and a password. We collect this, and other information, as disclosed in this Policy, in order to fill your order, to communicate with you about your order. Before confirming your order, you will have the opportunity to review the product order form and make changes and additions to the information it contained and these changes will be automatically kept for future use. We may require additional verifications or information before accepting any order.

If you decide to create a Gift List through our site, you will create an account, where we will collect and use your name, e-mail address, credit card or other payment information, billing and shipping address, phone number, password and product preferences. This information is subject to the terms of this Privacy Policy except as explained here. Others will be able to search for your Gift List using your e-mail address unless you choose not to make your Gift List searchable. Those who have access to your Gift List will be able to see your name, e-mail address, city, state, and may have access to other personal information and product information that you have entered into the Gift List. If others place orders for items on your Gift List, they may have access to your address. We will use the product preferences that you include in your Gift List to inform you about offers that may be of interest to you. If you provide us with the e-mail addresses of your family and friends, we will use their e-mail addresses to send them your Gift List if you instruct us to. With your permission, we will send them the Gift List using your e-mail address as the originating address. We will not use the e-mail addresses of your family and friends for any other purpose.

If you purchase a gift certificate from our site, you will give us the recipient's name and e-mail address if you wish to send the certificate by e-mail. If you wish to send a certificate by regular mail, you will give us the name, mailing information and phone number for the recipient. The recipient information you give us will only be used to send the gift certificate and for no other purpose.

We offer free newsletters, such as our ABocaBaby.com magazine and promotional e-mails as a service to our customers. We will send you newsletters and e-mails periodically listing current specials and deals. You may "opt-out," or unsubscribe from our newsletters or emails by following any unsubscribe instructions in any e-mail or newsletter, or by sending an e-mail to optout@abocababy.com. After doing so, if you have opted out of receiving all newsletters and all promotional emails, you will not receive future promotional emails or newsletters (as applicable), unless you open a new account, or otherwise subsequently sign up to receive newsletters or emails.

If you contact ABocaBaby.com or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name, e-mail address and order information in order to send you a reply. If other users or third parties send us correspondence about your activities or purchases on our site, we may keep the information in a file specific to you.

We also track customers' traffic patterns throughout their online session, including which pages, information and advertisements a customer views while using the site and what items they place in their basket or purchase. We use your IP address to diagnose problems with our servers, software, to administer our site and to gather demographic information.

Only associates of ABocaBaby.com and limited third party vendors utilize Personally Identifiable Information. The limited third party vendors only have access to your information in accordance with completing and or processing a specific order. Third party vendors include but are not limited to shipping companies and credit card processing companies. ABocaBaby.com associates have access to Personally Identifiable Information in accordance with processing orders, responding to customer service requests, and providing answers to feedback or suggestions if submitted on-line.

The information collected by ABocaBaby.com, is used for processing orders, keeping you informed about your order status, for statistical purposes, for improving our site and its performance, and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties to charge your credit card, fill your order, deliver your order, provide customer service. For example, we must release your credit card information to the card-issuing bank to confirm payment; and release your address and telephone information to the delivery service to deliver products that you ordered

We may release account information when we believe that such release is reasonably necessary to enforce or apply our Terms of Use or to protect the rights, property, and safety of ABocaBaby.com, our users, or others. If customers do not pay us for products ordered, we may submit their account information to a third party collection agency.

Occasionally ABocaBaby.com may be asked by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation, without prior notice to you. ABocaBaby.com fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we believe to be unlawful.

ABocaBaby.com and its affiliated companies each reserve the right to disclose your Personally Identifiable Information in the event that any such company is sold, in whole or in part, either as an entire corporate entity or through an asset sale that includes a customer information database. This right is reserved whether or not the customer database is sold independently of any continuing operations of such company.

We believe you should have the ability to access and edit the personal information that you have provided to us. During the online ordering process you can review, change, or delete the information that you have submitted. You may change any of your personal information in your account online at any time. We encourage you to promptly update your information if it changes. You may ask to have the information on your account deleted or removed; however, because we keep track of past purchases, you cannot delete information associated with past purchases. Also, as a security measure we "back up" the data stored on our systems, and such prior information cannot be completely removed from our databases. As a result, you should not expect that all of your Personally Identifiable Information will be completely removed from our backed-up databases.

You may "opt-out," or unsubscribe from our newsletters or emails by following any unsubscribe instructions in any e-mail or newsletter you receive from us, or by sending an e-mail to optout@ABocaBaby.com. After doing so, if you have opted out of receiving all newsletters and or all promotional emails, you will not receive future promotional emails or newsletters, unless you open a new account, or otherwise subsequently sign up to receive newsletters or emails.

In order to most efficiently serve you, credit card transactions are handled by established third party banking, processing agents and distribution institutions. They receive the information needed to verify and authorize your credit card or other payment information and to process your order. Within ABocaBaby.com, your information is kept on password protected, limited access servers. Wherever possible and applicable, ABocaBaby.com servers reside behind a firewall that maintains controls on access to the system from both our internal network and the Internet.

You must be at least 18 years old to have our permission to use this site. Our policy is that we do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 13 years of age. If you are the parent or guardian of a child under 13 years of age and believe that they have disclosed personally identifiable information to us, please contact us at privacy@abocababy.com so that we may delete the child's information.

ABocaBaby.com Cookies: When you use our site we will store cookies on your computer in order to facilitate and customize your use of our site. A cookie is a small data text file, which a Web site stores on your computer's hard drive (if your Web browser permits) that can later be retrieved to identify you to ABocaBaby.com. The cookies make your use of the site easier, allow you to retrieve an earlier shopping cart, make the site run more smoothly and help us to maintain a secure site. You will be unable to shop on our site without your browser set to accept cookies.

Other sites accessible through our web site have their own privacy policies and data collection, use and disclosure practices. Please consult each site's privacy policy. ABocaBaby.com is not responsible for the policies or practices of third parties. Please be aware that this site may contain links to other sites on the Internet that are owned and operated by third parties. The information practices of those web sites linked to ABocaBaby.com are not covered by this Privacy Policy. These other sites may send their own cookies to users, collect data, or solicit personal information. Additionally, other companies that place advertising on our site may collect information about you when you view or click on their advertising through the use of cookies. We cannot control this collection of information. You should contact these advertisers directly if you have any questions about their use of the information that they collect.
On behalf of various sponsors, ABocaBaby.com provides sponsored links to third-party web sites. If you click on a sponsored link or banner ad, a "window" or "frame" containing a third-party's web site may appear in the foreground with the ABocaBaby.com web site in the background. Unless you are on ABocaBaby.com's web site, any time that you have moved to a window, you should assume that your personal information is being collected, used and disclosed in accordance with the windowed site's privacy policy (if any). If you are unsure as to whose privacy policy applies, please contact us by sending a letter to the address below.

This Privacy Policy was last changed on October 1, 2006. If ABocaBaby.com makes changes to any terms or conditions of the Privacy Policy, the changes will be posted in this document so that you will always know what information we gather, how we might use that information and to whom we will disclose it. We may change, modify, add or remove portions of this Policy at any time, and any changes will become effective immediately upon being posted unless we tell you otherwise.